Automation for
childcare and education.

Childcare and education

That arithmetic makes the case unusually clean. A place is worth a known amount per week for a known number of years, so recovering a single one pays for a build many times over. The reason places sit empty is almost never demand. It is that the waitlist is a list rather than a funnel.

Most centres do the enquiry well and the enrolment well, and nothing in between. Every stage in that gap is where a family decides on a different centre.

Work out what one recovered place is worth → book a free audit

Where the money leaks

• Families who enquired three months ago and enrolled elsewhere
• Tours booked and never attended, with no follow-up
• Offers made and left sitting while a place stays empty
• Second children who enrol somewhere else because nobody asked
• Subsidy entitlements that lapse and become an unpayable invoice
• Immunisation records out of date, which is an enrolment condition

The waitlist is the funnel

Every family on the list has a stage, and every stage has a next action and a timeframe. Enquiry to tour booked, tour booked to tour attended, tour attended to offer, offer to enrolled. Nurture between each, so a family that is deciding hears from the centre rather than from its silence.

Offers are the sharpest edge. When a place opens it should be worked in order, time-boxed, and released down the list automatically if it is not taken. Left to whoever answers the phone, the place stays empty for a fortnight.

Parents enquire at nine at night

Tour booking that does not require a phone call during business hours converts the enquiry that arrives after the children are in bed, which is most of them. The centre wakes up to a booked tour rather than a voicemail.

The enrolment that is already yours

A second child in an existing family is the cheapest enrolment in the business, and the trigger is completely predictable: a sibling approaching the age of entry. Making that a sequence rather than a conversation somebody might have is close to free revenue.

The same applies at the other end, where graduating families are handed to an after-school or kindergarten program, and to lapsed families who become eligible to return.

Compliance is date-driven, so it should not be remembered

Subsidy entitlement currency per family, immunisation records per child, educator ratios and qualifications against the national framework, working with children checks per staff member, incident and medication records routed and timestamped for audit.

Every one of these has a date and a consequence, and a lapsed subsidy entitlement in particular lands as an unpayable invoice on a family and a bad debt on the centre.

Common questions

We are a single centre, not a group.

That works well at roughly sixty places with a centre manager. Multi-centre operators get more from it, mostly because the same build runs across every site at no extra effort.

Do parents receive automated messages?

They receive the centre's own messages on a reliable schedule. Anything about a specific child, an incident or a fee dispute is drafted and waits for a person.

Does it replace our childcare management software?

No. It sits around it. The enrolment and compliance records stay where they are and the workflow layer feeds them.